RupeeCase Education . Disposition Effect . 2 of 3
The cost of selling winners
Two stocks, two years,
one expensive lesson
Stock W Stock L
Start Rs 100000 Rs 100000
End of Year 1 Rs 120000 (+20%) Rs 85000 (-15%)
Action taken SOLD HELD
Year 2 return +12% (missed) -4% (held)
End of Year 2 Rs 134400 Rs 81600
The winners you sold outperformed
the losers you held by
3.4 pp
Odean 1998 . next 12 months
Source . Illustrative (table) + Odean 1998 (gap) . Jul 2026
The cost
You walked away from Rs 134400 and sat with Rs 81600.
The rational path was the opposite.